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Bayesian neural network learning for repeat purchase modelling in direct marketing
Bart Baesens (KU Leuven), Stijn Viaene (KU Leuven), Dirk Van den Poel (Ghent University), Jan Vanthienen (KU Leuven), Guido Dedene (KU Leuven)
European Journal of Operational Research
DOI: 10.1016/s0377-2217(01)00129-1 (Business, Management and Accounting)
License: not stated (all rights reserved)
Published on 01 Apr. 2002