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Transformation of the Russian Federation's foreign economic activity in the context of global logistics shifts: the potential of Asian and Middle Eastern markets
Irkam A. Bareeva (Penza State University), Andrey B. Zubkov (Moscow Witte University), Yulia A. Lapshtanova (Penza State University), Kristina E. Puzankova (Penza State University), Anastasia A. Volodina (Penza State University), Vladislav O. Pikas (Penza State University)
Abstract: The article analyzes the current strategies of Russian exporters to enter the markets of Asia and the Middle East in the conditions of sanctions pressure and restructuring of global logistics chains. The key areas of expansion – China, Turkey, the UAE, India – are considered with a detailed analysis of the commodity structure, dynamics of trade turnover and freed niches. Special attention is paid to parallel import mechanisms, logistical challenges, and government support measures (the International Cooperation and Export National Project and the Made in Russia program). Based on statistical data from the Federal Customs Service of Russia, Rosstat, and industry reports for 2023–2026, the main opportunities and risks for Russian exporters have been identified, and practical recommendations for entering new markets have been proposed.