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Conceptualizing Corporate Social Responsibility

W. Timothy Coombs (University of Central Florida), Sherry Jean Holladay (University of Central Florida)

DOI: 10.1002/9781118106686.ch1 (Business, Management and Accounting)
License: not stated (all rights reserved)

Abstract: This chapter contains sections titled: Corporate Social Responsibility: Seeking Parameters Benefits and Costs of CSR Winning and Sustaining Support for CSR Other Conceptual Questions about CSR Conclusion

Published on 26 Aug. 2011