@misc{sharkasi2023sequential,
  title={Sequential mediation of parasocial relationships for purchase intention: PLS-SEM and machine learning approach},
  author={Nora Sharkasi and Saeid Rezakhah},
  year={2023},
  eprint={2307.00005},
  archivePrefix={arXiv},
  primaryClass={stat.AP},
  url={https://arxiv.org/abs/2307.00005}
}